russia has launched a full-scale war in Ukraine! Donate to the charity fund to support Ukraine and protect the world’s peace.

Support Ukraine

logo

Is Headway the right choice for you? Take the quiz and discover!

Start the quiz
library / 
book

Summary of The One Hour Content Plan 

Short summary

This bite-sized book is the answer to all your blogging problems, packed full of advice garnered from years of the author’s experience in online marketing, the book focuses on teaching you how. If you’re looking for solutions on how to secure your voice, make money off your blog, and build your audience, then this is the book for you.

Table of content

  • Summary of The One Hour Content Plan
  • About the author
  • What is The One Hour Content Plan about?
  • Who should read The One Hour Content Plan
  • Topics in The One Hour Content Plan
first key point

Blogging is dependent on audience

Listen the first key point
00:00
00:00
The idea of working as a blogger is amazing and a lot of people think so too, but if you’re going to be making money, you’re going to need to have an audience. This makes reaching your audience the first step, and the best way to do that is to find the value proposition, and purpose of your blog.

Value proposition, is simply the goal of your blog. Why does your blog exist? What are you trying to achieve with the blog? For example, you want to help entrepreneurs get ready for what business has to offer. That’s your value proposition and purpose.

Narrowing it down even more, let’s say it’s not all entrepreneurs you write for. Maybe your audience is female entrepreneurs who are trying to break into male dominated trades.

After identifying your target audience, the next thing to consider is how you want to affect your audience’s lives. What kind of change are you trying to bring on? To do this, you can use a DOC (Driver of Change) model.

This is simply thinking about the situations of your prospective readers and what should happen after they come in contact with your content. What do you want to change after they take your advice?

So essentially you are concerned with three things; the situation your readers are in, how they feel, and what they think.

The perfect example is the author of this book. Her readers were unable to find ideas for their blogs before she published her work. They were confused and demoralized. However after they read her work and put her advice into action, they became motivated and optimistic and better at focusing time and efforts.

The next piece of advice is figuring out the steps to help you enact change in the way your readers think and feel about your chosen blog subject. These steps or categories are called buckets, and there can be up to seven of them. So, say your purpose is helping students survive college, you could have blog buckets like, “time management”, “the importance of sleep” and “saying no to procrastination”.
second key point

Learn all you can about your readers

Whether it’s a love interest or a new boss, it has never hurt to know what a person likes when you are trying to impress them. This also applies to your readers.
book
Continue reading with Headway app
Continue reading
Full summary is waiting for you in the app
third key point

Categorizing and reflecting

fourth key point

Selling your product or services

fifth key point

Have a consistent voice

sixth key point

Conclusion

Continue the summary

What is The One Hour Content Plan about?

Who should read The One Hour Content Plan

book
book

Enjoy summarized nonfiction bestsellers

Grasp the book’s key ideas in less than 15 minutes

Get started

Get new knowledge easily

Let’s check how many titles you can finish in a month with Headway! Tell us how much time you’d like to spend on reading:

2 min/day
5 min/day
10 min/day
15 min/day
20 min/day
30 min/day
45 min/day
4 titles/month
10 titles/month
20 titles/month
30 titles/month
40 titles/month
60 titles/month
90 titles/month
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
4 titles/month
10 titles/month
20 titles/month
30 titles/month
40 titles/month
60 titles/month
90 titles/month
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image
image

Join 30+ million learners around the world

60K5 reviews on App Store and Google Play
icon

Everything you need to be motivate, to learn & to self improves is all here. I actually do appreciate the reminders because otherwise this wouldn’t work for me. Thank you

icon

sandypantalones

icon

Headway is the answer! No longer accumulating books I never read. With Headway, I initially chose the areas important to me such as productivity, time management, etc., and each day I'm provided several book summaries from which I devote 20 minutes or more each day reading. All of this on my phone! My life has improved with Headway. Truly my most useful app.

icon

Carol Slinker

icon

An excellent concept, executed well. Headway can help you retain what you've read while introducing you to the essential core of new information. It's an easier way to stay inspired, and to be reminded of the mental tools you've learned

icon

Fuse Henry

icon

In today’s world, we rarely have time. Between our jobs, our families are social obligations, when do we have time to grow and develop ourselves? Headway is an excellent app that gives you that time it gives you those little snippets of information that you need to direct your focus in on your life. Headway gives you a chance to find out the meat of a book that you might want to purchase and read or listen to in-depth without wasting a lot of time trying to figure out is this book for me? I highly recommend the app.

icon

sleepy sprite

icon

The selections are on point and the summaries are excellent! I listen while I walk my pup 🐶 and have in turn, ordered a few selections! REALLY loving the app, it’s layout, daily selections and features!

icon

JuicyBaby328

icon

I've gotten multiple books out of the library with the intent to read them, but always have a hard time finding the time. This app has helped me finally be able to get to them. Summarized, yes, and thank goodness too! Just short enough I can finish one on my way picking kids up from school/practice, or while I'm cooking dinner. I can't wait to listen to them over the summer when we visit the beach!

icon

Jillian Emmert

icon

It amazed me! There is the possibility to highlight the most important points of each book and instantly translate unfamiliar vocabulary. With the ability to review the searched words. It's a great way to learn more about English as well. The price is great.

icon

Fiamma

icon

I’m enjoying what I’m learning on headway.each summary comes with quotes at the end which you can save to help you remember key points. You can listen or read, I’ve found that reading puts me to sleep before I can finish but the listening feature keeps me engaged and I can finish in a brief amount of time if not one session.

icon

Epic waters

icon

The app it’s so easy to use. I use it while driving or cooking and is great. I love the fact that the chapters are short, so you can finish them quickly. Very knowledgeable.

icon

kathytaveras

icon

The best app for self development.It helps to keep pace with your reading and also suggests the kind of reading material you might like.It is fun as you can switch from reading to listening and vice-versa as per your convenience .Just get started and partake of the treasure of knowledge at your fingertips .I feel lucky to have spotted the app.It has helped me become self-disciplined and much better informed.The audio track is excellent.

icon

anita yadav

icon

Exactly what I need! I always have booklist to read, but can't committed enough to finish/start bc of too much pages. Headway is really helpful and concise with their summary. What I love the most is that the essence of the book is well crafted, so I don't only read the key points, but also there's the story and how personality of the author still well shown through the summary. Well done!

icon

Feninda Amalia

icon

This is outstanding best app ever and honestly whoever came up with is my app is an absolute genius kudos my gratitude definitely goes out and I’m only on my first week free trial and I’m certainly going to purchase this app annually. Now that I have it, I can’t even imagine living without it.

icon

Darlin NIKKIDOLL0923

Have questions?

Asking the right questions brings you closer to achieving your goals

Can I test out Headway before purchasing it for my team?Payment

Sure, we will gladly give you access to our app for a certain period if you are interested in purchasing a corporate subscription for your team. Please fill out the form on the website or email partners@makeheadway.com. We will get back to you soon.

What should I do if some of my employees already have your Premium subscription?Payment

Sure, we will gladly give you access to our app for a certain period if you are interested in purchasing a corporate subscription for your team. Please fill out the form on the website or email partners@makeheadway.com. We will get back to you soon.

Can I increase or decrease the number of subscriptions on my corporate subscription once it’s started?Payment

Sure, we will gladly give you access to our app for a certain period if you are interested in purchasing a corporate subscription for your team. Please fill out the form on the website or email partners@makeheadway.com. We will get back to you soon.

What are the benefits of books summary?

Do you find yourself staring at your computer for long minutes, unaware of time slipping by? Do you enter a room and suddenly cannot remember why you stepped in the first place? Is it a herculean task for you to sit through ten pages of a book without reaching for your phone? If yes, your focus needs some work and fast.

Actually, yours is not a unique situation. Many adults like you have issues concentrating on a given task. However, in this fast-paced world of ours, you can’t afford to be not focused at all times. Thankfully, this article comes to your rescue! With the tips and tricks from Hyperfocus by Chris Bailey, you will get in the top percent of folks who have mastered the art of concentration.

Do you find yourself staring at your computer for long minutes, unaware of time slipping by? Do you enter a room and suddenly cannot remember why you stepped in the first place? Is it a herculean task for you to sit through ten pages of a book without reaching for your phone? If yes, your focus needs some work and fast.

Actually, yours is not a unique situation. Many adults like you have issues concentrating on a given task. However, in this fast-paced world of ours, you can’t afford to be not focused at all times. Thankfully, this article comes to your rescue! With the tips and tricks from Hyperfocus by Chris Bailey, you will get in the top percent of folks who have mastered the art of concentration.